‘Tis the season for adding extra Holiday Events in your studio. Hosting a Holiday Mini Camp or Nutcracker Tea Party markets your dance classes, increases revenue in short/slow months, fosters community and customer loyalty, as well as shares the magic of the Holiday season.
Some Holiday Events to consider hosting: Spooktacular in October, Nutcracker Tea Party in November, plus Holiday Mini Camps in December and January.
Don’t make it too hard to participate! Keep your Holiday Events open to current, past, and future students. You can charge a fee or make the event FREE if you bring a friend that’s not currently enrolled at the studio.
Plan on marketing Holidays Events 2-3 weeks prior to your date with email and text message blasts to your mailing list, boosting a Facebook event, and studio announcements/newsletters.
The day of the event, welcome dancers by decorating the studio in the theme, having music playing, and gifting goody bags. Be sure to offer a promotion for new students to try or register for a dance class.
Free Webinar
On top of offering the Twinkle Stars and Showstars Curriculum and Choreography subscriptions, Tiffany strives to provide real-time business insights from her experience of owning and managing multiple dance studio locations. Each month she holds free webinars. Learn more: https://www.twinklestardance.com/webinars
Meet Tiffany Henderson
Tiffany Henderson is an industry leader and dance business expert. Tiffany owns and operates multiple Tiffany's Dance Academy locations in Northern California. Her video-based teacher training system and curriculum, Twinkle Star Dance, is currently implemented in 300+ dance studios worldwide.