2020 dance studio challenge

NEW YEAR, NEW YOU, NEW STUDIO

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NEW YEAR, NEW YOU, NEW STUDIO

Tiffany Henderson with Amanda Scott 

As this season comes to a close and 2020 is fast approaching, I am sitting with my family on vacation and reflecting on 20 years of owning and operating a dance studio business. While my goals are a little different than when I first opened my one room dance studio on Vacso Road, I am excited to take some much needed time to myself to reset before I return to the classroom in the new year. 

Looking ahead at our annual recital productions I am inspired by previous generations - Joe Tremaine who taught me that even after a long weekend working you still arrive on time Monday morning and get back in the studio to create; Michael Williams whose musicality and commitment to detail always push me to add that extra nuance when the music says so; Miss Carol, my very first dance teacher, who said yes when I asked if I could come on the dance trip to Hawaii even though I was only a recreational dancer. 

It is clear to me that the impact we have on our students goes beyond the dance steps and extends into the world around us. We are doing important work shaping future generations.  

New Year 

Feeling out of sorts after the holiday hustle? Reset at Thrive Studio Conference in New Jersey and California. View the entire Curtsy Collection for Twinkle Star Dance, plus attend the brand new “Beat the Summer Cash Flow Blues” seminar on how to generate profit to prepare for the summer months. 

New You 

Experience 5-Star Luxury Dining and Customer Service at the Four Seasons Resort at Troon North. Don’t miss the rebranded Pinnacle Dance Conference + Retreat July 10-12, 2020. Our three-day conference benefits dance studio owners, teachers, and administrators alike in an intimate atmosphere. 

New Studio 

Now is the time to make necessary changes in your business. Looking for engaging classroom content for your 2-6 year olds? Need to get all of your teachers on the same page? Check out our Twinkle Star Dance Curriculum and Choreography.  

Happy New Year! 

Tiffany

Why Good Children's Dance Teachers Are Important

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Why Good Children's Dance Teachers Are Important

Tiffany Henderson with Amanda Scott

If you look at the demographics within your dance studio business you will find 90% of your enrollment is comprised of dancers ages 2 - 12. Often times, when you first open your studio you are a “one woman show” and as your enrollment grows, classes are added to your schedule. Soon you are teaching 10 hours per week, 25 hours per week, 40+ hours per week in addition to all the other tasks it takes to manage your business and it becomes overwhelming!

I am here to remind you that being a “one woman show” as a dance studio owner is not sustainable. You are only one person! If you are teaching all the classes yourself, you simply cannot manage your business in a way that it can grow. Good children’s dance teachers are the pathway to growth for your business. They enable you to step away and improve work/life balance. Dance teachers are the lifeblood of any dance studio and will make or break the future financial and emotional success of your dance studio business.

To put it lightly, finding good children’s dance teachers is difficult. Dance is a niche market and our pool of qualified dance teacher applicants is sparse and sometimes non-existent. This is because dance teachers come to us with different backgrounds and training - mostly with little to no “preschool” or “school-aged” dance teaching experience; they prefer teaching high school and/or advanced dancers. Dance teacher applicants may have limited skills or little professional dance training or they only proficient in select styles - Modern or Advanced Ballet, for example. In addition, dance teachers sometimes have limited teaching availability due to second or other full-time jobs and geographical restrictions. Finally, most Universities and professional training programs don’t educate or ready dance students for a career teaching preschool or school-aged children dance.

So how do we find good children’s dance teachers? We don’t, we create them. As a studio owner you are proficient in training dancers as young as 2 years old dance steps of many styles. This is proof that you can also train an adult any style in dance with the proper resources and procedures. In my 20+ years of owning dance studios I have found it is not that dance teachers don’t WANT to teach preschool and school-aged dancers, it is that they don’t KNOW what or how to teach them.

Join Tiffany for her next small-group coaching session on Teacher Management this Friday, October 11 at 9:30am PST/ 12:30pm EST.


Have a vision for your dance studio business, but unsure of the steps you need to take or systems you need to implement to get there?

Join industry expert and dance studio owner Tiffany Henderson for the 2020 Dance Studio Owner Challenge.

Benefit from Tiffany’s 20 years of dance studio management and business strategy on a wide variety of topics including how to expand to multiple studio locations, how to hire and train teachers for your preschool and school-aged programs, and how to sell your business successfully.

This 10 month small group coaching and discussion runs September 2019 to May 2020 and includes:

  • Monthly Small Group Coaching and Discussions

  • Monthly Studio Accountability Check In’s and Measurements

  • Discounted Live Event Pricing

Ready to make 2020 your most successful and profitable dance season yet? Let’s get started: http://bit.ly/2020dance

Episode 3 - "Part 1: Revenue"


Tiffany Henderson is an industry expert, speaker, and the owner of seven Tiffany's Dance Academy locations in California. She is the founder of the Twinkle Star Dance program implemented in over 300 dance studios world wide.


Episode 3 ”Part 1: Revenue”

In our third episode of “How to Survive Dance Studio Life” Tiffany talks about what aspects of our job as dance studio owners put us out of balance and why often times they aren’t essential to the bottom line. Listen to the two reasons she thinks we over complicate things when it comes to making decisions in our business and how it causes us to lose sight of what is most important - Revenue and Recital. Tiffany also shares how she is refocusing on her teachers and class curriculum this season. Be sure to tune in next week to “Part 2: Recital.”

Check back every Wednesday for more inspiration on “How to Survive Dance Studio Life” with Tiffany Henderson.

As Tiffany embarks on her 20th dance season join her for the 2020 Dance Studio Owner Challenge. Starting this September, gain exclusive access to monthly small-group coaching calls with Tiffany Henderson and a private community of like-minded studio owners. Click to Learn More.

How to Survive Dance Studio Life PODCAST

Tiffany Henderson is an industry expert, speaker, and the owner of seven Tiffany's Dance Academy locations in California. She is the founder of the Twinkle Star Dance program implemented in over 300 dance studios world wide. 

Episode 1 “Finding Inspiration

Tiffany is back from summer vacations and dance teacher conferences and back in her studios. This year she is beginning her 20th season in business as Tiffany’s Dance Academy and is “shaking up” her personal schedule. Listen to where Tiffany is drawing her inspiration from, how she feeds her creativity, and a day in the life of a successful studio owner.  

Check back every Wednesday for more inspiration on “How to Survive Dance Studio Life” with Tiffany Henderson.

As Tiffany embarks on her 20th dance season join her for the 2020 Dance Studio Owner Challenge. Starting this September, gain exclusive access to monthly small-group coaching calls with Tiffany Henderson and a private community of like-minded studio owners. Click to Learn More.

Announcing the 2020 Dance Studio Owner Challenge

Have a vision for your dance studio business, but unsure of the steps you need to take or systems you need to implement to get there? Join industry expert and dance studio owner Tiffany Henderson for the 2020 Dance Studio Owner Challenge.

Benefit from Tiffany’s 20 years of successful dance studio management and business strategy on a wide variety of topics including how to expand to multiple studio locations, how to hire and train teachers for your preschool and school-aged dancers, and how to sell your business.

This 10 month small group coaching and discussion runs September 2019 to May 2020 and includes: 

  • Monthly Small Group Coaching and Discussions

  • Monthly Studio Accountability Check In’s and Measurements

  • Discounted Live Event Pricing 

Sample topics of discussion: 

  • Schedule 

  • Competition 

  • Revenue 

  • Dancewear 

  • Website 

  • Marketing 

  • Costumes 

  • Events 

  • Enrollment 

  • Company 

  • Staff Management 

  • Teacher Training 

What do you have to gain? 

  • Community 

  • Accountability 

  • Business Expertise

Ready to make 2020 your most successful and profitable dance season yet? Let’s get started.

Tiffany Henderson is an industry expert, speaker, and the owner of seven Tiffany's Dance Academy locations in California. She is the founder of the Twinkle Star Dance program implemented in over 300 dance studios world wide.